Tag Archives: Desmond Payne

Summer Sips with Beefeater Summer Edition Gin

Summer struck New York City the first week of June with the official launch of Beefeater’s Summer Edition Gin.  Cocktail enthusiasts, bartenders, and bloggers gathered at the Ace Hotel for Fish, Chips, n’ Sips, a welcomed celebration of the latest creation from Master Distiller Desmond Payne.

Toasts

London’s own Jamie Gordon created a cocktail menu for the evening’s enjoyment that can be summed up as light and refreshing. Both Gordon and Spirits Ambassador Simon Ford were on hand to introduce the product and talk about the airy and sip-able gin and the accompanying recipes. The English Summer Collins appeared to be the clear-cut winner among the masses; here’s the recipe to try this gem of a cocktail at home.

English Summer Collins:

An English Summer Collins is perfect for a summer afternoon.

1½ parts Beefeater® Summer Edition
½ part St. Germain Elderflower Liqueur
¼ part Matilde Cassis
1 part Fresh Lemon Juice
¾ part Simple Syrup
Top with Club Soda

Shake all ingredients with ice, and strain over fresh ice into a highball glass. Top with a splash of Club Soda. Garnish with a lemon wedge and a mint sprig.

There were, of course, more delicious treats served up from bartenders at two stations of the Ace Hotel, but I’m going to tease you all and share them in another post! ; )

Tweets

Simple, short, and brings the people out in masses, (just like a London Summer – 4 days, max, says Ford!) the Beefeater Summer launch event encouraged people to use Twitter to share their experiences with the gin cocktails. The tweets were displayed in real time on a projection screen, ensuring oohs, aahs, and giggles when your own familiar avatar appeared – retweeted – right before your eyes.

Look, ma, I'm on TV! Well, sort of.

Fish, Chips, n’ Sips was a welcomed introduction for many to the Beefeater family, who had much success last year with the Beefeater 24 launch. The limited edition product, only available in a 750 ml bottle, boasts many of the same botanicals as Beefeater’s traditional London Dry gin, along with the additions of elderflower, black currant, and hibiscus. Its light flavor profile pairs deliciously with quality tonic water, fresh fruit juices, and floral essences. Be sure to get your hands on some before this gin fades as quickly as that London summer.

Cheers!
– SJ

Jamie Gordon (left) and Simon Ford discuss key tools to survive a London summer: A Gin and Tonic, and an Umbrella.

4 Comments

Filed under Uncategorized

New Product: Beefeater Summer Gin

With Memorial Day coming up this weekend, the unofficial start of summer is upon us. What better way to celebrate than with a new gin!?

Beefeater Summer Gin is the latest creation from master distiller Desmond Payne, and this lighter style gin is perfect for the warm weather season. In addition to the 9 natural botanicals used in the original Beefeater London Dry Gin, Beefeater Summer Gin features elderflower, black currant, and hibiscus. It’s simply delicious! Stephanie and I were lucky enough to sneak an early taste of the product back in March and it knocked our socks off!

Beefeater Summer Gin will be sponsoring Thursday Drink Night over at the Mixoloseum on Thursday, June 24th, so there are sure to be a bevy of new cocktail ideas to come, but there’s also something to be said for keeping it simple and letting this gin shine. For easy summer-sipping, it’s delightful when mixed with just Cranberry Juice and lime!

Beefeater Summer & Cranberry

1 part Beefeater Summer Edition Gin
3 parts cranberry Juice
Squeeze of fresh lime juice

Combine ingredients in a tall glass with ice. Garnish with lime wheel.

Serve a pitcher of that alongside some Blueberry Lemonade and you’ve got a festive red & blue look for Memorial Day!

Keep in mind, Beefeater Summer Gin is a limited edition product. It’s only available in 750ml and comes with a price tag of about $19. It will only be available in retail stores through the end of summer, so make sure to get your hands on some early and often! You won’t regret it!

Cheers!

-SH

4 Comments

Filed under Recipes, Uncategorized

Mixology Monday – Punch

This month, Mixology Monday focused on the theme of punch and was hosted by Mike over at Hobson’s Choice. How could you think that Sam and I would pass over this topic?! It’s punch! Here is what our fellow blogger had to say on the topic:

Punch fell out of style in the United States decades ago as a result of a confluence of factors. The temperance movement was growing. Advances in the distillation and aging of liquors meant they didn’t need heavy manipulation to be enjoyed. And, perhaps most destructive of all, people started acting like they were too busy to enjoy a punch. As Wondrich writes in his most recent book, Imbibe!, “[t]o sit around a tavern ladling libations out of a capacious bowl was as much to confess that you didn’t have anywhere to be for the next few hours, and America was a go-ahead country, as everyone was always saying.”

I think it is time to reclaim the heritage. Sure you can go out to a bar and get a good punch in almost any big city in the US, but we shouldn’t be hesitant to have a few friends over, pull out the punch bowl and ladle away a few hours in the comfort of our own respective homes. But to do that, we are going to need recipes.

Another idea that Mike makes to consider when creating a crowd-pleasing punch is seasonality – most significantly in the use of the freshest berries and citrus. Master Distiller Desmond Payne developed Beefeater 24 using Japanese Sencha and Chinese Green teas as a botanical, which serves as a great compliment to the fruit. It can be utilized as our punch base year-round since, unfortunately, Avon is presently suffering from identity crisis with regards to the weather. One day it is sunny and up in the high-60s, the next it shoots back down to rainy and 40 degrees. It’s driving this Arizona native crazy!

Here are our two submissions for this Punch-themed Mixology Monday, since I just can’t figure out what time of year it really is.

Burroughs Festive Plum Punch

1 part Beefeater 24 Gin
1 part Sloe Gin
1 ½ parts lemon juice
½ part orange juice
¼ part simple syrup
1/8 part marmalade
1 ½ parts Belvoir spiced berry cordial
3 parts chilled Earl Grey tea
2 parts Prosecco

Mix first 8 ingredients in a punch bowl and chill with ice. Add Prosecco and garnish with berries, citrus wheels, plums, and grated nutmeg.

Summer Gin Punch

2 parts Beefeater 24 Gin
½ part Maraschino liqueur
½ part water
¼ part gomme syrup
¼ part lemon juice
½ part orange juice
1 part soda
1 lemon twist
1 orange twist
2 raspberries
2 chunks of diced pineapple

Build all ingredients in a mixing glass over ice, then transfer contents in a punch cup. Top with soda.

Rain or shine, I encourage you to enjoy!
-SJ

Edit: Mike over at Hobson’s Choice did a wonderful wrap-up of the MxMo Punch event. This MxMo brought forth 37 recipes from 28 cocktail bloggers and enthusiasts.

Leave a comment

Filed under Uncategorized

Beefeater 24 Boston Tea Party

Beefeater_24_bottle shot_bostonizedAs I mentioned in a previous post, Beefeater 24 is spreading its wings and expanding its horizons. The product officially launches in Boston this week, with a tea party tomorrow evening at Drink. Master Distiller Desmond Payne will be on hand to officially introduce his newest baby, and brand ambassador Dan Warner will be slinging drinks for all.

In honor of Beefeater 24’s arrival in Beantown, the fine folks at Drink have created a few new cocktail recipes to feature it. Here’s the first of three, which I’ll be sharing over the course of the next few weeks.

Gin Old Fashioned:

Created at Drink in Boston

2 oz. Beefeater 24 gin

¼ oz. gomme syrup

1 dash bergamot bitters

1 dash angostura orange bitters

No word yet on whether or not Ben Affleck will attend, if clam chowder or Boston Baked Beans will be served, or if the Sox game will be on. But you can bet it’ll be a wicked cool place to share a drink with a few of Boston’s best.

Leave a comment

Filed under events

British Invasion! Beefeater 24 Arrives in the States!

beefeater_24_bottle-shotEarlier this week, I had the pleasure of attending the official launch party for Beefeater 24 gin. For many cocktail writers, mixologist, bartenders, and enthusiasts, the “tea party” at Ella in New York was their first opportunity to try the product. Little secret here (ok, maybe not since I’m blogging it): it was my first chance to try it as well. Biased though I may be, I’ve got to tell you it’s fantastic! But you don’t have to believe me…take a look around online and you’ll see many others are raving about it as well.

So what is Beefeater 24 and what makes it different from the regular Beefeater Dry Gin? Created by Beefeater’s master distiller Desmond Payne, Beefeater 24 was inspired by the fact that Beefeater’s founder, James Burrough, was a prominent tea merchant. Though Beefeater 24 is made from many of the same botanicals (steeped for 24 hours—get it? 24) featured in the original, the addition of Chinese Green Tea and Japanese Sencha Tea makes for a totally different gin.

So, how about a few recipes? Here’s what they were serving up at the party:

Triple Citrus 24 by Dan Warner:cimg3119

1 ½ oz. Beefeater 24
3 oz. Q Tonic Water

Build in an ice-filled Collins or highball glass. Garnish with a lemon wheel, lime wheel, and orange wheel.

cimg312124 Martini by Dan Warner:

2 oz. Beefeater 24
1/3 oz. Lillet
3 dashes Regan’s orange bitters

Stir all ingredients until ice cold. Strain into a chilled martini glass. Garnish with a grapefruit twist.

The shifting Sands by Sasha Petraske:

cimg31001 ½ oz. Beefeater 24
½ oz. Maraschino Liqueur
¾ oz. grapefruit juice
½ oz. fresh squeezed lemon juice
Dash of simple syrup
Top with soda water

Shake first five ingredients. Strain into an ice-filled Collins glass. Top with soda water. Garnish with a grapefruit wedge.

cimg3104The launch party brought out the likes of Gary Reagan, Audrey Saunders, Simon Ford, and Charlotte Voisey, among many others. Dan Warner, brand ambassador for Beefeater, chatted up the crowd while Desmond Payne served as the honorary Mad Hatter. Check out the bartenders in their fab top-hats. It was so much fun and the drinks are so tasty—perfect for warmer weather!

Next week we’ll be examining the product even closer and creating more great cocktails so stay tuned! Chip chip cheerio!

Leave a comment

Filed under Uncategorized