The multi-day festival that was the 1st annual Manhattan Cocktail Classic has come and passed and I was lucky enough to participate in a sampling of the events and educational seminars that the Big Apple’s biggest cocktail party had to offer. Pernod Ricard USA invited me along for the opening gala on May 14th, for the introduction of Beefeater Summer Edition, a lighter style gin specially designed to reflect the more relaxed style of summer drinking. The bar also featured Beefeater 24 which was introduced to the market last year and has successfully launched throughout the country.
At the Beefeater bar resembling a summer garden, I had the opportunity to finally meet Dan Warner, Global Ambassador for Beefeater. We had a chance to chat across the bar about the unique flavor profile in the Summer Edition gin, which features the addition of elderflower, black currant and hibiscus botanicals. Along with Warner, Kenta Goto of Pegu Club NYC and TJ Lynch of The Breslin served punch and stirred martinis to order for the 2,500 guests in attendance. Want the recipes? You got ‘em:
Summer Gin Punch
5 parts Beefeater Summer Gin
1 part St Germain
1 part Maraschino
5 parts Chilled Green Tea
1 part Lime Juice
5 parts Prosecco
Method: Add ingredients to Punch Bowl with Ice Block
Glass: Punch Bowl
Garnish: Pineapple sticks, strawberries, lemon wheel, pink grapefruit wheels, mint sprigs
How perfect does this sound for your Memorial Day festivities coming up?!
5 parts Beefeater 24
1 part Lillet Blanc
2 dash orange bitters
Method: Stir all ingredients until ice cold and strain into glass.
Garnish: Grapefruit twist
Beefeater’s summer gin was certainly a hot topic throughout the gala event. But what other ground did I span over the four stories of the New York Public Library? I got to connect face-to-face with some of my awesome online cocktail friends, play “Where’s Waldo?” with others, and sample a slew of beverages (oh, and I did I mention that there were Oompa-Loompas roaming near the front entrance?!). Not a bad gig, right? Many thanks again to Pernod Ricard for letting me join in the festivities.